This is a courtesy translation of the French text. The French version prevails.
These terms of use reproduce, without changing them, the provisions of the general terms of sale and use that apply to the Boussole online service (article numbering kept), supplemented by the publisher’s identity and a reminder of the governing law. The other articles of the general terms (ordering, prices, payment, withdrawal, refunds, liability, disputes) also apply to Boussole. In case of discrepancy, the general terms of sale and use prevail. Version 4, in force as of 14 November 2026.
Publisher. Boussole is published by Dorian DUGUE, sole trader (EI), trading as Arketips — SIRET 131 698 995 00019, 60 rue Antonin Perrin, 69100 Villeurbanne, France, contact@arketips.fr. Hosting: OVH SAS. These terms supplement the legal notice, the terms of sale and the privacy policy.
Article 9 — Subscriptions (Boussole: articles 9.4 and 9.5)
9.4 Boussole Subscriptions. Subscriptions to the Boussole Service are taken out by module (SEO, Google Reviews, SEO Editor) and by option (Integrations, SFTP Export, Email Reports), each with its own expiry date. By derogation from Articles 8.2, 9.1, 9.2 and 9.3, they are taken out for a commitment of six (6) or twelve (12) months, paid in a single payment when the order is placed by bank card via Stripe, with no discount depending on the term and without automatic renewal: no debit is made without a new order from the Customer, and the Subscription ends on its expiry date without any action on the Customer’s part. The price of the commitment is the monthly price multiplied by six (6) or twelve (12). The monthly prices are as follows, in euros, VAT not being applicable (Article 293 B of the CGI), so that the price including all taxes is equal to the price excluding tax:
- SEO (one main domain per organisation, subdomains included): €10 per month, i.e. €60 for six (6) months or €120 for twelve (12) months;
- Google Reviews: €15 per month for up to five (5) tracked locations, then €10 for each additional block of five (5) locations, calculated on the locations tracked at the time of payment;
- SEO Editor: €15 per month, up to a limit of two hundred (200) drafts;
- Integrations and SFTP Export options: €5 per month each; Email Reports option: €10 per month.
9.5 Expiry, grace period, suspension and deletion. By derogation from Article 15.5, where a Boussole Subscription is not renewed by a new order before its expiry date, the module concerned switches to read-only mode for a grace period of thirty (30) days, during which its data is no longer updated. It is then suspended for thirty (30) days, access being cut off but immediately reactivable by a new payment. If the situation is not regularised at the end of these two periods, the module’s data is permanently deleted, together with the Customer’s organisation if no other module is subscribed to. The suspension of one module does not block the other modules.
Article 10 — Access to and availability of the Service
10.1 The Service is in principle accessible 24 hours a day and 7 days a week, subject to maintenance operations, updates, hosting failures and cases of force majeure. The Seller is bound by an obligation of means as regards its availability and proper functioning; no availability rate is guaranteed. Scheduled maintenance operations are announced, where possible, forty-eight (48) hours in advance.
10.2 Certain features rely on Third-party Services, in particular the Google APIs (Search Console, Business Profile), whose conditions, quotas, features and availability are determined by their publishers. The Seller cannot guarantee the continuity of these features in the event of a change, restriction or interruption decided by a third party. If such a decision renders the Service substantially unusable, the Seller informs the Customer, who may terminate his or her Subscription under the conditions of Article 21.
10.3 The Seller may develop the Service for technical or security reasons, to adapt it to regulations or to improve it, without altering its essential characteristics during the current Subscription period. The rights of Consumers in the event of a modification are set out in the “Consumers” Annex.
Article 12 — Licence to use the Service
12.1 The Seller grants the Customer, for the duration of his or her Subscription, a personal, non-exclusive, non-assignable and non-transferable right to access and use the Service, for the Customer’s own needs and within the limits of the plan subscribed to.
12.2 The Customer is prohibited from: reproducing, decompiling or disassembling the Service, except in the cases authorised by Article L. 122-6-1 of the French Intellectual Property Code (Code de la propriété intellectuelle); reselling it, sublicensing it or making it available to third parties; circumventing its technical limitations or quotas; extracting data from it in bulk by automated means; carrying out load or intrusion tests on it without written authorisation; using it for unlawful purposes or in breach of the conditions of the Third-party Services; introducing any malicious code into it.
Article 15 — Customer Data
15.1 The Customer remains the sole owner of the Customer Data. The Customer authorises the Seller to host and process it solely for the purpose of providing the Service.
15.2 Where the Customer Data includes personal data, the Seller acts as a processor within the meaning of Article 28 of Regulation (EU) 2016/679 (GDPR); the data processing agreement appended hereto forms an integral part of the GTSU.
15.3 Data from Google services is obtained by means of an authorisation that the Customer grants when connecting his or her Google account and that the Customer may revoke at any time from the settings of that account. It is used exclusively to provide the features of the Service, in accordance with the Google API Services User Data Policy, including its Limited Use requirements: it is neither sold, nor used for advertising purposes, nor viewed by any person, except with the Customer’s consent, for security necessity or where required by law.
15.4 The Downloadable Products run on the Customer’s equipment and do not transmit any data to the Seller, with the sole exception of the HTML Tool licence verification described in Article 13.7; the files they process remain under the sole control of the Customer, who is the controller of that processing. Any access authorisations granted by the Customer to a third-party service (for example his or her email account) are kept on the Customer’s workstation.
15.5 The Customer may export his or her Data in CSV format at any time during the Subscription. At the end of the Subscription, it is kept for thirty (30) days to allow it to be exported, then deleted, subject to statutory retention obligations. The Seller makes technical back-ups of the Service, which do not release the Customer from making his or her own exports.
15.6 The Customer’s own personal data (Account, billing) is processed in accordance with the privacy policy available at https://arketips.fr/en/privacy-policy/.
Article 16 — Community services: content, reports and no-prize games
16.1 The Customer is solely responsible for the content that he or she publishes, stores or shares by means of the Service; the Customer shall refrain from any unlawful content, in particular content that is infringing, defamatory, insulting, discriminatory or that infringes privacy.
16.2 Any person may report content that he or she considers unlawful at contact@arketips.fr, stating its location, the grounds for the report and his or her contact details. The Seller handles reports diligently, may remove or disable access to content that is manifestly unlawful or contrary to the GTSU, and informs the user concerned of its decision and the reasons for it, as well as of the means of challenging it.
16.3 Single point of contact for authorities and users: contact@arketips.fr; languages accepted: French, English.
16.4 No-prize games and predictions. Where a Service offers predictions, challenges or rankings between users, these are purely recreational. The points, scores, virtual currencies and distinctions awarded have no monetary value; they cannot be bought, sold, exchanged, transferred outside the Service or converted into money, goods or services, and no prize or winnings of any kind are awarded, including by a partner. The price of the Subscription pays exclusively for access to the features of the Service, in particular the administration of a group, and confers no chance of winning. It is prohibited to use the Service to organise bets or stakes in money or in kind between users; the Seller may suspend or terminate the Account concerned. The names and distinctive signs of competitions, clubs or third parties that may be mentioned are cited for information purposes only, with no connection to their owners.
Governing law and disputes. These terms are governed by French law. Failing an amicable resolution — and, for consumers, after referral to the consumer mediator named in Article C.12 of the terms of sale — any dispute falls under the jurisdiction of the competent French courts.